Department of the Environment: Mess
Department of the Environment: Mess
by bearyung (Category: Autos & Vehicles)
Excessive speed was a factor in almost 30% of road fatalities in the Republic of Ireland between 1996 and 2004 and a factor in 24% of road fatalities between 1996 and 2005 in Northern Ireland.This was the disturbing revelation made at the launch of «Mess» a new sixty seconds hard hitting anti-speeding TV advert from the Road Safety Authority, supported by Hibernian Insurance, and from the Department of the Environment, Northern Ireland, supported by Norwich Union.Behind the screen:Advertising Agency: Lyle Bailie International Limited, Belfast, Northern IrelandCreative Directors: David Lyle, Julie Anne BailieArt Directors: David Lyle, Julie Anne BailieCopywriter: David Lyle, Julie Anne BailieProduction Company: Russell Curran Productions, DublinFilm Director: Syd MacartneyProduction Company Producers: Carrie Hart, Russ Russell, Anne Marie CurranAgency Producer: Sonia LaughlinMusic Production and Composer: Joe Glassman at HumMusic Lyrics: David Lyle and Julie Anne Bailie